Spelling out RWL - Commercial for Results Wellness Lifestyle
Following a rebrand from 'Results with Lucy' to 'Results Wellness Lifestyle', the client was keen to have a video showcasing what their name now stood for. But with lockdown at its strictest, we had to find a way to do so entirely in Post-Production over bits of footage we'd already shot for them.
We opted for a very simple way of spelling out their name, based around what it is they sell: Online fitness.
We'll spare you the rest, as that was very detailed geeky work.
Commercial shot in Essex. Director, Producer & Cinematography: Louis Giles. Editing & Animation: Alex Frois